Yugin Dmitriy

BI Analyst || Data Analyst || Web Analyst || Data Engeneer || User behevior Analyst || User Experience Researcher || UX Researcher || Ecommerce Analyst || Digital Strategy Analyst || Online Marketing Analyst

Web analyst

Build and maintain web analytics systems to track user behavior across web and mobile applications. This involves setting up tools like Google Analytics, Adobe Analytics, or custom solutions to collect and analyze user interactions.

Data Engeneer

Develops and maintains data pipelines for digital marketing, aggregating and processing data from various marketing sources. This includes collecting data from advertising platforms, CRM systems, and other marketing tools, and transforming it into a usable format for analysis.

BI Analyst

Creates reports and data visualizations to meet the needs of marketing, product, content, and development teams. This involves using data analysis tools to extract insights from data and presenting them in a clear and concise way.

User Behevior Analyst

Tracks, validates, and collects user data from web applications using tools like Google Tag Manager and JavaScript. This data is then visualized as customer journey maps to understand user behavior and identify areas for improvement.

Ecommerce Analyst

Develops and implements product funnel tracking systems. This involves tracking user progress through the various stages of the purchase funnel, from product discovery to purchase, to identify areas for optimization.

Online Marketing Analyst

Creates complex multi-channel attribution models to track marketing mix performance. This involves analyzing data from various marketing channels to determine how each channel contributes to conversions and overall marketing effectiveness.

Perfomance Analyst

Builds end-to-end funnels to enable data-driven decisions on campaign efficiency, focusing on ROI and ROAS. This involves tracking user behavior throughout the entire customer journey, from initial awareness to conversion and beyond, to optimize campaign performance.